Collaborating with an artist and a hospital group to bring awareness to teens and young adult mental health
by Martin Gregersen
5 minute read
Fritz is a group intervention and therapy center in Berlin. The Psychiatric Clinic is run as part of a multidisciplinary treatment center of the Vivantes Hospital Group. They are Vivantes’ first early intervention and therapy center in Berlin and offer a therapy program developed for young people (between 16 and 29 years of age) at the Vivantes Klinikum Am Urban in Berlin-Kreuzberg.
In 2014, Fritz reached out to Paradigm Shift (named “mr noe design” at the time) for web development and design needs. The Vivantes hospital group was launching a campaign serving youth mental health. The hospital group wanted an online presence that appealed to a younger audience. It needed to be inviting, warm, and reflective of Fritz’s message of the importance of proactive mental health steps amongst Berlin’s teens and young adults.
Later, in 2021, happy with the work done by Paradigm Shift, Vivantes again reached out to Paradigm Shift to expand the current website to include three other sites. This virtual expansion reflected a physical expansion of their physical therapeutic clinics in Germany.
“Thank you for the work! I am very satisfied.”
Psychologe, M. Sc. & Öffentlichkeitsarbeit